briefcaiseNewsletter of the Center for Advancement of Informal Science Education (CAISE) Welcome to the premier issue of briefCAISE, the Center for Advancement of Informal Science Education (CAISE) newsletter. CAISE is a center, funded by the National Science Foundation (NSF), devoted to advancing and improving the practice of informal science education (ISE) in its many and varied forms—among them, film and broadcast media, science centers and museums, zoos and aquariums, botanical gardens and nature centers, digital media and gaming, and youth, community, and after-school programs. Founded in 2007, CAISE studies issues and trends in informal science education, documents the impact and value of ISE, offers professional development opportunities for those working with and seeking NSF support, and provides a collective voice for the field. In this and future issues, look for profiles of NSF-funded projects, briefs on research relevant to ISE practice, and “Impact Sightings”—data, case studies, and anecdotes about the value of ISE. In the SpotlightGiant-Screen Film Forces of Nature Collaborates with Educators, Museums, and Girls Scouts of the USA
Forces of Nature, a giant-screen film made possible in part by the NSF’s ISE Program, showcases some of the most dramatic geological and meteorological events on Earth—earthquakes, volcanoes, and severe storms. Viewers follow scientists on their groundbreaking quests to predict these natural disasters and to mitigate their destructive effects. Viewed by an estimated 4.8 million people around the world between 2004 and 2005, the film’s impact was extended by an array of educational materials and opportunities, aimed at students grades 6–12, families, and museum-goers. An online community site continues to allow educators to subscribe to the EarthCurrent News Digest and access curriculum resources. To further extend the film’s impact, National Geographic teamed with the Girl Scouts of the USA to bring Forces of Nature to girls ages 11–17. After viewing the film, girls learned about the earth and the scientists who study it by participating in activities that helped them earn age-level awards, such as a weather-related badge. In addition, evaluation studies of seventh-grade students indicated that viewing Forces of Nature and participating in related activities in museums led to increased knowledge of natural disasters as well as understanding of how scientists track and measure them. In a survey, nearly 80% of students indicated that the scientists featured in the film were good role models for people their age. One student commented that the film “showed you how much fun it can be being a scientist.” Forces of Nature was produced by National Geographic Television and Film in collaboration with Graphic Films. NSF DRL-0205992 Table of Contents
Introducing “Impact Sightings”: An Invitation to ContributeAlan J. FriedmanIt’s a safe bet that everyone reading this already believes that informal science education (ISE) has an impact on society and that impact serves a public good. Many of us have been working in that belief our entire careers. But time and money are finite, and when we as a society have to allocate those resources, sometimes belief is not sufficient. We are asked for harder evidence that resources devoted to informal science education will be a better investment than, say, the formal education system, or hospitals, or poetry, or law enforcement. CAISE in general, and this newsletter in particular, have as one of their missions arming those of us who believe in informal science education with more evidence of the impact ISE is having. Some of that evidence will be in the form of serious, hard-nosed research. Some of it will be in the form of careful and thorough case studies. And some of it will be anecdotes, including the following personal essay, in a series of “Impact Sightings.” I know the “tyranny of the anecdote” is a danger of which we must all be wary. A single great story can make people believe something that has yet to be established, and it can even overpower painstakingly assembled statistical evidence, as fad diets and various dangerous medical treatment fallacies show. But anecdotal evidence has positive roles to play as well. Before the hard data is in, anecdotes can steer us toward promising new fields for inquiry and then help us shape our research and evaluation questions. And after the hard data is in, anecdotes can illustrate the findings in a more colorful and memorable way, especially for nonspecialists, than a table of figures or a bar chart. Of course, there are also moments when we need to back away from those cherished anecdotes that are contradicted by the hard evidence. We can still learn why they were not indicative of more general behavior, but it would become unethical to keep using them without qualification. I’m launching this series, and then it is up to you, dear reader, to become a contributor, too. What tales can you tell about the impact of ISE? They could be personal stories like mine or brief reports on work you have done or your institution has undertaken, or a call to attention for someone else’s activities that you find noteworthy. Hard data, case studies, and compelling anecdotes are all welcome. Praise the field, and pass the ammunition. Alan J. Friedman is Co-PI of CAISE, Past-President of the Visitor Studies Association, and currently a consultant on museum development and science communication. Impact Sightings: Lessons from an English SummerAlan J. Friedman
In 1970 my wife and I made a vacation trip to England, the first time we had traveled outside the United States. I was a brand new assistant professor of physics and was sure my career would always be in physics research and teaching. In a few days, a series of museum experiences taught me three lessons that completely changed my views of what museums could do, and eventually changed my career choices. As we planned our trip, I knew in advance some of the things I wanted to see. Among my interests were astronomy, ships, and clocks. So we planned to visit the Old Royal Observatory at Greenwich, the Cutty Sark clipper ship, and the National Maritime Museum in Greenwich, which I’d heard had many ship models and old clocks. I had noticed that in fact these three attractions were within walking distance of each other, but I hadn’t wondered why an observatory might be close to a maritime museum. I knew that there was a connection between astronomy and sailing (something to do with navigation), but it wasn’t a particularly important connection for science, I thought. In one day, visiting the clocks, telescopes, and ship models at the National Maritime Museum and the Old Royal Observatory, I discovered a whole world of connections I had not known existed. Astronomy was indeed part of navigation, but astronomy alone told sailors only half of what they needed to know to survive. It could give them latitude but not longitude. Clocks turned out to be the missing key that, combined with astronomy, revealed longitude and thus let sailors navigate the world’s oceans. A system of navigation was a life or death matter for sailors, but it was also what spurred the funding of both astronomy and precision timekeeping. The justification for having a Royal Observatory in the first place was not a royal family’s love of fundamental science; it was the Royal Navy and the merchant marine’s need for a complete system of navigation. Somehow, in all my courses, readings, and television watching, I had never realized this vital connection among astronomy, sailing, and clocks—subjects that individually but independently fascinated me. The story was told independently in those two museums, the Old Royal Observatory and the National Maritime Museum, and it changed my view of the history of science and how it works. Lesson 1: Museums not only have simple data to impart, such as the age and appearance of rare and historic artifacts. Museums can also put artifacts in a context, making exciting connections with other parts of a visitor’s own world. Simply the juxtaposition of objects can tell important stories and make sense out of apparently disparate facts. ISE PI Summit 2008: July 25–26
Opportunity: CAISE Fellows ProgramThe CAISE Fellows Program is designed to support the development of ISE professionals from all sectors who show potential to propose and lead NSF ISE grants. The program seeks applicants who are from underrepresented groups and underrepresented geographical regions. We ask for help identifying potential candidates and encouraging them to apply. The program supports 10 Fellows to participate in the ISE PI Summit 2008 and in mentoring opportunities structured toward designing and submitting their own NSF proposals. Further information about the program is available at insci.org. Application materials will be available April 1, 2008, and the deadline for 2008 applications is May 12. NSF ISE Evaluation Framework Available Online
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CAISE Co-PI Alan J. Friedman writes of informal science experiences many years ago that changed not only the way he taught but his whole career. 

